Paris suburb hopes the blues can save Peugeot site

PARIS, Nov 20 (Reuters) - A Paris suburb hopes a blues

festival will help persuade U.S. investors to put money into the

redevelopment of a local PSA Peugeot Citroen car

factory that is due to be closed.

Aulnay-sous-Bois Mayor Gerard Segura plans to show a

delegation of entrepreneurs from Louisiana and U.S. embassy

representatives around during the "Aulnay All Blues" festival on

Wednesday in a bid to find new uses for the Peugeot site.

The music festival runs until Saturday and includes

performances from New Orleans musician David Batiste, playing

alongside sons Russell, Jamal, Ryan and Damon.

"Such are the coincidences of history, but the links formed

first with Chicago and now with New Orleans will perhaps enable

us to combine an economic initiative with a cultural one,"

Segura said by phone.

The French automaker plans to shut the Aulnay plant in 2014,

which employs 3,300 full-time workers, as it reorganises

under-used domestic production capacity to help reverse mounting

losses.

Unions have pledged to fight the closure, while local

officials have warned of a social disaster in an area that

already suffers from high unemployment and crime. Peugeot has

promised to seek new investors for the site.

Most Popular in Business